LAZ Parking

Request For Proposal marketing material

page site web

In order to differentiate itself from its competitors, LAZ Parking wanted to add value to their response dossier for Request For Proposal by enriching their marketing section with completed and situational elements.

This includes, for physical media: an original “magazine” layout, the design and placement of Frequent Parker Cards, advertising inserts / promotional coupons and for digital media: presentation of a layout of the complete home page of the future site and presentation of the screens of the mobile application.



  • Design of the response dossier for Request For Proposals (public & private)
  • Design of home page UIs
  • User interface design for the mobile applications
  • Design of marketing materials: Frequent Parker Program, advertising inserts
marketing appli Book your parking spot
page site web
dossier de réponse type magazine
frequent parker card
appli stockton californie
écran validation réservation

Other projects

LAZ Parking

Signage System Design

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Ad Campaign Design

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Logo Collection

Logotypes / Brand Identity

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Laurent Holdrinet
graphic design
& art direction

20 rue Benoît Lauras
42000 Saint-Étienne